Diamonds as an Investment

I still think that cash is trash relative to other alternatives, particularly those that will retain their value or increase their value during reflationary periods

 Ray Dalio

April 2020

In terms of their investment potential, diamonds stand in a class all on their own, with a variety of qualities affecting current market prices. Each diamond is unique, with particularly precious specimens amounting to the find of a lifetime, but there are many types of diamonds which offer a level of worth that is both substantial and dependable.

What Is a Perfect Diamond?

Diamonds come in different measurements, called carats. Whereas, with gold, “karats” are a measure of purity, among diamonds the word “carat” refers to a stone’s weight. The colour of a diamond, and its clarity, are also important determining factors in assessing the value of a stone—but there’s much more to it than that.

A significant factor in the assessment of a diamond’s true worth is the quality of its cut. No naturally-occurring stone is flawless: there are always inclusions, impurities, and miniscule flaws, some of which are responsible for a given stone’s colour. When a professional jeweller or investor talks about the perfect diamond, they are referring to its proportions—to the symmetry and the uniformity of its facets, in accordance with one of the twelve classical cuts.

By perfectly cutting and shaping a stone, an expert can conceal any naturally occurring flaws or blemishes behind the stone’s sparkling brilliance and refraction.

In short, a perfect diamond is a diamond that has acquired the best possible brilliance, sparkle, and lustre. Through the right choice of traditional cuts, and the proper skill and experience, its light should be disseminated equally, in all directions, regardless of from which angle and direction it is observed.

Perfect Diamond

The Right Stuff: Proper Procedures

Expertly applied, the proper cut will serve to accentuate the best possible qualities of a given stone. This can mean the difference between a good financial investment, or an unremarkable stone—with a comparatively fickle and unreliable value. In assessing the type of cut to apply, the following attributes need to be taken into combined account, under the trained eye of a skilled and experienced artisan.

Beautiful Diamonds
  • Carat
  • Size
  • Symmetry and Proportion
  • Clarity Grade
  • Colour Grade
  • Fluorescence
  • Inclusions

For a truly scientific quality analysis, a diamond’s evaluation requires the skills of certified gemmologists, examining a stone in accordance with strict gemmological procedures. The results of extensive laboratory testing then need to be compared with the sale prices of a variety of similar gemstones—diamonds with comparable inherent properties—as achieved at prestigious international auction houses.

Harry Georje for Investment Quality Diamonds

As implemented by Harry Georje directly, the methodology described above goes well beyond what may be expected of a typical diamond evaluation. This is because diamonds are often cut and shaped for a specific purpose, other than the retention of maximum value for reasons of investment.

This is also why you wouldn’t want to walk into a jewelry boutique while looking to make an investment in diamonds. A small change in current fashions, and the value of your investment might well collapse. At Harry Georje Diamonds, we know how to encapsulate the highest possible inherent value within the stone itself. We guarantee the ultimate in valuation and appreciable gains on investment diamonds.

For More Information

Would you like to know more? Receive our free, highly informative Investor Pack on the world of investment diamonds, using the quick and convenient web form located below, or contact us (in the strictest of confidence). Our in-house experts will walk you through the process of acquiring an investment diamond, the unique rarity of which will ensure the appreciation of its value over time.


Diamonds are among the most precious stones on Earth, for which reason they have been used throughout the course of human history to reflect wealth and status. They are consistently high-value items, without a lot of fluctuation—one of the reasons why other gemstones are a less reliable focus for financial investment.

Among enthusiasts and non-enthusiasts alike, a quality diamond bedazzles and entrances. They are a rare commodity, and are fashionably in keeping with almost any occasion as the centerpiece of an item of jewelry. For a variety of reasons, they are also a sound investment.

Good Financial Sense
Diamonds represent a significant investment. However, as with gold, their value will appreciate over time. It has done so reliably, throughout history, with the appreciation being based upon predictable and controllable factors, all tied to giving the right cut to the right stone. Diamonds are protected from the effects of inflation, and are much easier to secure than other, comparable areas of investment, such as real estate.

Ownership of a diamond does not require licensing, registration, permits, or any other readily traceable information. In the modern world, where large tracts of land are difficult to keep secret, diamonds are a private investment, which can be safely and effectively maintained away from prying eyes. For this reason alone, individuals who value their privacy prefer them over other forms of investment.

Most large financial assets come with the common characteristic of being large in other ways as well. From classic cars to real estate, major investment property often requires maintenance and upkeep due to its size and complexity, and it can be difficult (if not impossible) to safely transport such investments from one area to another. They must often be liquidated, and the money re-invested, during which proceedings value is invariably lost. Diamonds, on the other hand, are not valued primarily by their size: a small diamond with the right cut and natural coloration may be worth millions of dollars. You can discreetly move your investment anywhere in the world, and deposit it safely in any deposit box, with no-one being the wiser.

Excellent Price Performance
If examined in relation to local currency and inflation anywhere in the world, diamonds have appreciated spectacularly over the centuries. In recent years, their rate of appreciation has increased, based in part upon the growing popularity of investment diamonds. The rarer the colour, the better the investment: over the last decade, pink diamonds have appreciated in value by more than 400%.

Strong Supply & Demand
Diamonds have never fallen out of popular demand. Throughout our history, those who could afford diamonds wished to possess them. Their rarity, coupled with their beauty, ensures that their value will continue to appreciate, in defiance of recession and other temporary economic conditions. People will always want diamonds, which is why the market doesn’t suffer the same periodic downturns that other markets do.

In the recent years, the global economy has its ups and downs. If you have significant assets, it is more important than ever that you act to protect and preserve your money. The physical commodities are demonstrably resistant to many forms of recession already, and gold and silver have been touted as good long-term investments for many years—but for sheer reliability, portability, and a lot of value in a small but beautiful package, nothing beats a Harry Georje diamond.